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Here is a question we’re asked very often, “I want to embed a playable video in my email blasts” No. Can’t do it.  Thanks to the spammers, phishers and miscreants of the [...]

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The IMS Institute for Healthcare Informatics published a fascinating report recently on the engagement of patients through social media. Specifically they investigated Wikipedia, Twitter, [...]

According to a recent study by the UK based email marketing firm, Pure360, the percent of companies in the medical and healthcare field (in the UK) lags other industries by a considerable amount. [...]

Paid Media: Client or customer pays for the media through conventional advertising or PR sources and it is cast (broadcast or narrowcast) to prospects. This helps support Owned and Earned media [...]

Google and Facebook make millions (and billions) of dollars by giving away something for free (for Google, it’s search, for Facebook, it’s social connectivity). Both companies sell [...]

Getty Images has begun allowing free embedding of their stock images in websites and blogs. There is no charge but they do require an attribution at the bottom. Here is an example. Nice, right? [...]

Mobile Medical Devices – FDA directives on Connected Health The Food and Drug Administration is encouraging the use of innovation when it comes to improving patient healthcare. One area [...]

Buster Creative will accept credit card payments under certain circumstances. We charge an additional 3% to cover the fees charged by the card processor. Once you approve the estimate and all [...]

Have you ever had a designer ask you to provide your logo “EPS” file? WTF is an EPS? And why are designers so picky about file formats? Find out here in this hilarious, interactive [...]