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Strategy-based advertising and marketing solutions for healthcare, pharmaceuticals, medical devices Strategy-based advertising and marketing solutions for healthcare, pharmaceuticals, medical devices Strategy-based advertising and marketing solutions for healthcare, pharmaceuticals, medical devices Strategy-based advertising and marketing solutions for healthcare, pharmaceuticals, medical devices
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Monthly Archive for: "October, 2019"
Home » Archives for October 2019
 The Caduceus of Hermes versus The Staff of Asclepius
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By George Demet
In Uncategorized
Posted October 30, 2019

The Caduceus of Hermes versus The Staff of Asclepius

The casual observer would probably not even notice that these are two distinct symbols. The Caduceus, the two-serpent staff associated with Hermes, the Greek mythological character, is often [...]

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 Pumpkin Spice. The Marketing Strategy That Keeps on Growing.
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By alice
In Branding
Posted October 27, 2019

Pumpkin Spice. The Marketing Strategy That Keeps on Growing.

For generations, every fall season our grandmothers have been making their pumpkin flavor pies. But in 2003 Starbucks decided to “spice things up” and created the famous Pumpkin Spice Latte [...]

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