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At the 21st annual APEX awards and with over 3,700 entries across 11 categories, Buster Creative was recognized for world-class design in the category of Advertising & Marketing — Brochures, Manuals & Reports.
The APEX Awards are based on excellence in graphic design, editorial content and the ability to achieve overall communications excellence.
The award for Buster Creative was in recognition of work for Motorola. The winning project was a 4-color booklet promoting the full range of products for the Motorola PC Solutions Group under the headline “Great Hardware Deserves Great Software.”
Again this year, Buster Creative had several blue-chip clients showcasing products and services at the annual Clinical Lab Expo as part of the American Association of Clinical Chemists show.
This massive event at McCormick Place Convention Center in Chicago is the world's largest gathering of clinical lab professionals. This year's AACC show included over 20,000 attendees and over 650 exhibiting companies occupying 1,900 booths. Buster Creative is proud of our ongoing creative work for a number of these companies.
With Buster Creative representatives attending the Expo, it allows our creative work to remain fresh and competitive in this very dynamic category.
The paper you choose for your project provides a tacit message about your brand to your customer. By picking a paper that is dense, smooth and bright white, you can convey substance and financial stability. On the other hand, there may be times when it is beneficial to use a low grade of paper to demonstrate that you are a value-oriented provider.
How you print your catalog has the same effect. Digital, sheet fed, and web are all ways of putting ink on paper but each has its benefits. Here's a quick chart:
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Optimum Runs
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Paper Types
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Quality
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| Web |
50K and up
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Must be on a roll
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Very good
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| Sheet Fed |
Up to 50K
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Lots of flexibility
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Great
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| Digital |
Below 2500
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A few limitations
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Good
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July 2009
We'd like to thank our friends for joining us at the Lake Forest Festival and Fireworks on July 4th to support the Friends of Lake Forest Parks and Recreation Foundation's annual event.
Buster Creative founder, Alice Hlavin (second from right), parties with America's Next Top Model, McKey Sullivan (above) and with The Village People (below).
Alice originally worked in the catalog department of Wilson Sporting Goods and oversaw the the design and photography of the company's printed literature. From there, she became Creative Director for the $45 million giftware retailer, Roman, Inc. After helping the company grow to more than $120 million annually over the next several years, she struck out on her own, becoming well established in Chicago's giftware community. Early clients such as The Bradford Exchange, Lee Middleton Doll Company, BAND Creations and the G.Z. Lefton Company all benefited from Alice's reputation for innovation and service.
As growth continued, the company branched out to healthcare, educational products, and technology.
Now, Buster Creative specializes in communicating brand and product information in compelling ways to help our clients sell more of their product or service. We can help you, too. Just take advantage of our offer to generate ideas on a project for you.
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In three days, we’ll get lots of bulbs switched on for you.
We’ll keep things fast and simple. Just call and brief us on your project. We are happy to do this over the phone or at your office.
Click Here To Get The Lights Turned On!
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