Over 10 years ago, Buster Creative started working on the Secure Start newsletter for Hollister Incorporated. Over this time, the publication has changed a lot, and has won two prestigious awards!It is exciting to see the award winning print version become an award-winning digital version. It is a project we work on quarterly, and we look forward […]

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Date May 15, 2017 Tags

Buster Creative, a healthcare marketing and creative agency on Chicago’s North Shore, was named both a Gold and Silver Award winner at the National Aster Awards 2017. The Gold Award was the highest honor presented in the Healthcare Education: E-Newsletter category for the quarterly Hollister Secure Start Services eNewsletter, submitted on behalf of Hollister Incorporated, Secure Start Services. The […]

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Date May 15, 2017 Tags

The regulatory limitations for pharmaceuticals when using social media shouldn’t be an impediment for health teams. Twitter’s National Health and Wellness department is growing because it has been helping health care companies reach active patient communities without breaking any FDA guidelines. To successfully connect with patients and communicate the company’s message, there should be a […]

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Date December 12, 2016 Tags

Health care marketers are finding new ways to reach the 83.7 million millennials in the U.S. They are taking advantage of the fact that millennials use multiple channels to get their news. Only a small part of this group has access to a primary-care practitioner. This is why they seek medical information via insurance companies, […]

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Date December 12, 2016 Tags

Video testimonials are a good tool companies can use to communicate and engage with their audience. They help build brand recognition, trust, and credibility. Facts: – People are 63% more likely to purchase a product from a site if it has product ratings and reviews (People Claim)  – 79% of online shoppers tend to trust online […]

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Date December 12, 2016 Tags

We’re wrapping up this year as a proud Medical Marketing & Media Awards finalist for the Best Professional Sales Tool award for our Hollister CeraPlus Direct Mailer campaign. An independent panel of industry experts judged every submission and recognized any print or digital detail aid that targeted health care professionals in support of a branded prescription product […]

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Date November 28, 2016 Tags

Lizmarie Orengo joined Buster Creative as an Account Executive after earning an M.A. in Public Relations and Advertising from DePaul University. Prior to that, she received a B.A. in Commercial Publicity, and a B.A. in Graphic Design from the University of Puerto Rico. Liz is also a Grand Prize winner of the 2016 Jack Koten […]

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Date September 7, 2016 Tags

Email and social media marketing are integral tools that should be used in every business. They are both very different but they can “help each other out” in many ways. With your social outlets you can grow your list of email subscribers; and with emails you can have call-to-action buttons that could help boost content […]

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Date September 7, 2016 Tags

“86% of social media users want to and do follow brands on social.” –Sprout Social Social media is KEY when it comes to marketing. To make sure you utilize this tool to achieve maximum exposure in the social media market, watch out for these social media marketing mistakes. Not targeting your audience is the first […]

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Date September 7, 2016 Tags
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